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How Former DJ And Brand Consultant Leveraged Entertainment Niche To Become Serial Investor And Startup Founder
Entertainment

How Former DJ And Brand Consultant Leveraged Entertainment Niche To Become Serial Investor And Startup Founder

CEO/Founder of BODY, Jillian LevinBODY The road to entrepreneurship is not linear. Jillian Levin who is known on the internet as Jilly Hendrix, took on the roles of comedian, DJ, viral meme creator, and brand consultant before she invested in startups and became a founder. Oozing with sarcasm, balanced by an unusually sensible demeanor, the now co-founder and CEO of low-ABV spirits company BODY and 8x investor, leveraged a decade of foundational knowledge as a cultural trend spotter and content creator. At 21, Southern California native Hendrix got a job at talent agency, CAA, in Los Angeles with the desire to get into the entertainment business. “I was filing papers in a closet,” says Hendrix, “and soon they realized I was so good at filing papers that I was made a second assistant.”...