Why A Services-For-Equity Approach Can Be A Sound Business Model
Steve Jbara, President at Grand Rapids Gold, is a driven and innovative entrepreneur.
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Ideally, everybody wins when a company enters into a services-for-equity agreement with an entrepreneur. Those on both sides of the equation are all in. Their goals are aligned. The entrepreneur gets a valuable service, and if the supplier does its job, it too will reap the benefits in the long run.
Everybody’s in lockstep. Everybody benefits from the “human, emotional element of building something big together,” as Alain Sylvain, CEO and founder of Sylvain Labs, once wrote for Inc. Sylvain calls it “a great equalizer” since “it changes the way companies value their time.” He emphasizes a “partnership” where the two parties must succeed together instead of treating it like a “transaction.”
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