Beyoncé drops new ‘Icy Park’ collection for
Ivy Park, a partnership with Adidas, launched the advertising campaign for Icy Park on Monday, including Hailey Baldwin Bieber and Gucci Hair using choose pieces from the line. Hair sports a gold parka and track trousers, while Baldwin Bieber is envisioned resting on a truck that matches her attire.
Besides winter season wear and ski looks, the most recent line likewise includes brand-new variations of the Ivy Park Ultra Increase, Online Forum Lo, Online Forum Mid and Super Sleek tennis shoes, according to WWD. There is likewise a new Super Sleek Boot.
Beyoncé herself is included in the project. She’s seen resting on a ski lift in a white bodysuit, white leggings, tennis shoes, long white gloves and a white fuzzy ski hat.
The brand name revealed on Instagram: “#ICYPARK Coming Soon.”
Icy Park is Beyoncé’s 3rd style line with Adidas. The cooperation is called Adidas x Ivy Park. The very first Ivy Park line dropped in January 2020. A 2nd one followed in the fall. Those 2 lines offered out right away.
Jobber Wiki author Frank Long contributed to this report.